Spider's Apple is a blog about Apple. It focuses on business and marketing dimension of Apple and its products.
Spider's Apple is an English version of Spider's Web, a Polish-language blog. I started following Apple as MyApple's editor under the nick przemekspider. After leaving it in August 2008, I focused on developing my own blog that I had set up a couple months earlier. I call myself "late switcher" because although I had been fascinated with Apple computers for long, I bought my first Mac only just in 2007. This was a carefully thought out and perfectly prepared decision, though.
Spider's Apple is not a blog about news form the Apple world, although I do not run from commenting events around iPhone, iPod, Mac or iTunes. I focus on business and marketing analysis of Apple and its products' existence. Apple and its CEO Steve Jobs have a natural touch of creating technology products that become part of mass culture and set up standards of modern design. I report and analyse the growing popularity of iPhone, which I call the most important product of consumer technology if the 21st century. Since mid 2007 we have been observing a growing cult around Apple's multi-dimensional mobile gadget that truly resembles the cult that was born at the beginning of a new century around a small jukebox known as the iPod.
You will find my own comments on present events from the Apple world in business grasp. I focus on the analysis of new product development, corporate events and reports on changing market data. I also analyse the marketing aspect of Apple and its products. I also comment on the most important products of Apple's market rivals in the context of their fight against Apple brands and products.
